
PRINCIPLES OF UX/UI DESIGN QUIZ ANSWERS
Week 1: Introduction to UX/UI design
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Introduction to UX/UI design INTRODUCTION
The Introduction to UX/UI Design course offered by Coursera provides an intensive overview of the fundamentals of User Experience (UX) and User Interface (UI) design. It is part of the Meta Front-End Developer Professional Certificate program, which covers front-end web development and associated topics. This course will equip participants with the necessary skills to evaluate existing interfaces for their design consistency and quality, helping them to create effective designs for their own projects.
The Introduction to UX/UI Design course begins with an introduction to the various elements that constitute successful UI: user research, usability testing, information architecture, interaction design, wireframing & prototyping tools, and visual & motion design principles.
Learning Objectives
- Define the purpose and goals of user experience design.
- Define the purpose and goals of user interface design.
- Set up a Figma account.
- Navigate the Figma interface.
- Recognize common empathy methodolgies and tools.
- Create a user persona in Figma
KNOWLEDGE CHECK: WHAT IS UX?
1. UX is an iterative process that solves usability problems. For example, increasing sales and keeping customers coming back for more by examining a website or app from the user’s perspective
- True (CORRECT)
- False
UX is an iterative process that solves usability problems. For example, increasing sales and keeping customers coming back for more by examining a website or app from the user’s perspective.
2. What are the five stages of the UX process? Select all that apply.
- Empathize (CORRECT)
- Define (CORRECT)
- Ideate (CORRECT)
- Prototype (CORRECT)
- Test (CORRECT)
- Persona
- Storyboarding
Correct! This is the first of the five stages in the UX process. The key here is to understand your user’s needs using research.
Correct! This is the second step of the five stages in the UX process, where you identify your users’ critical problems.
Correct! This is the third step of the five stages in the UX process, where you generate ideas by sketching, brainstorming, mind-mapping, and even creating hand-written notes.
Correct! This is the fourth step of the five stages in the UX process. Here you simulate how your product will work before release.
Correct! This is where your users interact with or test your prototype. Any problems are communicated, and you can then address these issues before building the final product. This is an iterative process.
3. Usability in UX design determines how intuitive a product is to use.
- Yes (CORRECT)
- No
Correct. Usability in UX design determines how intuitive a product is to use.
4. Jakob Nielsen proposes usability components. What are these usability components? Select all that apply.
- Learnability (CORRECT)
- Efficiency (CORRECT)
- Memorability (CORRECT)
- Errors (CORRECT)
- Satisfaction (CORRECT)
Correct! The product should immediately be easy to understand and learn.
Correct! The product should act quickly and efficiently should the user choose to make changes while using your product.
Correct! The product should be designed so that if the user gets distracted, it should be easy to remember where they were.
Correct! The design should provide solutions to mistakes and try to prevent them from happening.
Correct! Users should enjoy using your product, and you should keep them engaged and excited.
5. What is a wireframe in UX design?
- A representation of the interface concerned with placement and hierarchy of content and functionalities. (CORRECT)
- A simulation of the final product
Correct! It’s a two-dimensional representation of the interface concerned with the placement and hierarchy of content and functionalities offered.
6. In the final assignment of this course, you will be responsible for redesigning an online ordering element and a table reservation element following the UX / UI process you will learn.
- True
- False (CORRECT)
You will learn the UX / UI process by following the redesign of the online ordering element. Then, you will get instructions to redesign the table reservation element as a final project.
7. You just started working in a small company. You expected to work exclusively on the UI, or the user interface, of the website since that is what you really like to do. Your colleagues are asking you to conduct a UX , or user experience, study to find out how customers feel while using the website. Do you think this is a fair expectation of your colleagues?
- Yes (CORRECT)
- No
Typically, in a smaller company, a “designer” might need to fulfill both the roles of UX and UI. Researching user needs, designing solutions and coding them up.
8. In your final course project, you will redesign the layout of a simple page with no interaction for the Little Lemon’s mobile version of their website.
- Yes
- No (CORRECT)
In your final project, you will redesign an interactive table reservation element, following the specifications you will receive to complete your project.
9. You started working on the Little Lemon project. You’re focusing on designing the website. Is this all that UX involves?
- Yes
- No (CORRECT)
UX includes everything related to all the interactions that a user has with a company, its services and products.
10. You are redesigning the Little Lemon website and you want to make sure that you prevent users from doing things they shouldn’t. And if they end up making a mistake, you want users to be able to fix it easily. Which UX usability component is best described above?
- Efficiency
- Memorability
- Learnability
- Satisfaction
- Errors (CORRECT)
That’s right. Good usability tries to prevent errors from happening and provide an easy way of fixing mistakes.
11. You really want to get started with the UX process and are trying to recall what the order of the stages are. Which option presents the right order?
- Empathize, define, ideate, prototype, test (CORRECT)
- Empathize, define, ideate, test, prototype
- Empathize, ideate, define, prototype, test
Yes. That is the correct order.
KNOWLEDGE CHECK: WHAT IS UI?
1. UI presents interactive, visual elements users can interact with on-screen to communicate with technology.
- True (CORRECT)
- False
Correct! UI presents interactive, visual elements users can interact with on-screen to communicate with technology.
2. The importance of a well-designed user interface cannot be overestimated.
- True (CORRECT)
- False
Correct! A well-designed user interface (UI) communicates with the user. Even when you interact with your phone to check the wi-fi and the battery level, that is UI communication
3. What functionality does Figma have? Select all the apply.
- Collaborative (CORRECT)
- Prototype (CORRECT)
- Designs and develops a website
- Web-based (CORRECT)
- Comments (CORRECT)
Correct! Figma allows you to share your designs and collaborate with other team members.
Correct! Figma has the functionality to prototype your design.
Correct! Figma is available online, meaning you can access it from anywhere using your login details.
Correct! You can comment on your team member’s designs in Figma.
4. Is the Canvas the background for all your designs?
- Yes (CORRECT)
- No
Correct! The Canvas in Figma is where you create and evaluate all your work.
5. The Figma menu can be accessed in the top-center bar of the Figma screen.
- True
- False (CORRECT)
Correct! The Figma menu is accessed by clicking the Figma icon at the top-left of the screen.
6. Which of the following is part of the UI of a digital product? Select all that apply.
- The icons (CORRECT)
- The text (CORRECT)
- The colors (CORRECT)
- What happens when you click something (CORRECT)
- How information is laid out (CORRECT)
Yes. The icons are part of the UI.
Yes. The text is part of the UI.
Yes. The colors are part of the UI.
Yes. What response you get when you click something is part of the UI.
Yes. How information is laid out is part of the UI.
7. The right sidebar displays properties organized in three different panels: design, prototype and inspect.
- Yes (CORRECT)
- No
The panels in the right sidebar are design, prototype and inspect.
SELF-REVIEW: CREATE A PERSONA
1. Why do you give your persona a name and a photograph?
- Empathy (CORRECT)
- Listing personas
Correct! This helps you refer to the persona as a natural person with real feelings and behaviors that you can empathize with while making designs and future decisions.
2. What is included in a persona’s Bio?
- Where the persona lives (CORRECT)
- What does the persona like doing in their spare time? (CORRECT)
- Marital status (CORRECT)
- Frustrations
Correct! Stating where a person lives provides more context about Tilly’s environment. Since Tilly lives in Chicago, we know she lives in a city. She may make decisions based on her location.
Correct! Describing what a persona likes to do in their spare time gives more context about how they might spend their money. Since Tilly likes exotic holidays, this might indicate that she has disposable income.
Correct! Marital status provides insight into the types of personal commitments and activities a persona may take part in during their spare time. Tilly is single, indicating that she has more personal time to spend on apps or websites, for example, ordering food online.
3. You need to understand your persona’s core needs and aspirations since you want to address those in your product or service.
- True (CORRECT)
- False
Correct! You need to understand your persona’s core needs and aspirations since you want to address those in your product or service.
4. Does a customer journey map show the steps someone takes to complete a task?
- Yes (CORRECT)
- No
5. It presents the steps someone takes to complete a given task. It can also identify their emotions along the steps as you track the UX Goals.
- Is this persona a real person?
- Yes
- No (CORRECT)
The user persona is a fictional character profile that represents the main clientele of a company. It’s a realistic model of the people you are seeking to assist.
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MODULE QUIZ: INTRODUCTION TO UI/UX
1. Ideating is about generating ideas. You can do this by sketching, brainstorming, mind mapping and even handwriting notes.
- True (CORRECT)
- False
Correct! Ideating is about generating ideas. You can do this by sketching, brainstorming, mind mapping and even handwriting notes.
2. __________ is a simulation of the final product.
- Wireframes
- Prototype (CORRECT)
Correct! Prototype is a simulation of the final product.
3. Is usability an essential concept in UX and UI design?
- Yes (CORRECT)
- No
Correct! Usability is an essential concept in UX and UI design. It determines how intuitive or easy a product is to use.
4. At what stage in the UX/UI process are user’s frustrations communicated and highlighted?
- Test (CORRECT)
- Empathize
- Prototype
Correct! The user’s frustrations are communicated and highlighted during the test stage in the UX/Ui process.
5. A customer journey map presents the steps someone takes to complete a task.
- True (CORRECT)
- False
Correct! A customer journey map presents the steps someone takes to complete a task. You can identify their emotions along the steps as you track the UX goals.
6. The user _______________ is a fictional character profile that represents the main clientele of a company.
- journey
- persona(CORRECT)
Correct! The user persona is a fictional character profile that represents the main clientele of a company.
7. An empathy map, is divided into 4 quadrants, describing what the persona Says, Thinks, Does, and Feels.
- True (CORRECT)
- False
Correct! An empathy map, is divided into 4 quadrants, describing what the persona Says, Thinks, Does, and Feels.
8. Identify the usability quality components in UX/UI. Select all that apply.
- Error (CORRECT)
- Learnability(CORRECT)
- Efficiency (CORRECT)
- Memorability (CORRECT)
- Satisfaction (CORRECT)
Correct! Error is a usability quality component in UX/UI.
Correct! Learnability is a usability quality component in UX/UI.
Correct! Efficiency is a usability quality component in UX/UI.
Correct! Memorability is a usability quality component in UX/UI.
Correct! Satisfaction is a usability quality component in UX/UI.
9. User interviews are an effective approach to learning more about how and what your users think and what their goals are.
- True (CORRECT)
- False
Correct! User interviews are an effective approach to learning more about how and what your users think and what their goals are.
10. In Figma, the ___________________is the background for all your designs. It’s where you’ll create and evaluate your work.
- The menu
- Canvas (CORRECT)
- The right-side bar
Correct! In Figma, the Canvas is the background for all your designs. It’s where you’ll create and evaluate your work.
Interactive CSS CONCLUSION
User interface design is a wide and ever-changing field. By understanding the principles of successful UI/UX, you can create consistent, high-quality interfaces that users will love. You can also learn to evaluate existing interfaces for their design quality critically.
If you’re interested in learning more about user interface design, be sure to check out Coursera’s course on the topic. With Coursera, you can learn at your own pace and earn real credentials from top universities like Stanford and Vanderbilt. So why wait? Join Coursera today!
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